NOVEMBER 2026 · PAY WHAT YOU CAN
Marketing that meets you where you are.
For the whole month of November, DigiStrat is offering pay-what-you-can digital marketing to women-led and 2SLGBTQIA+-led small businesses, charities and nonprofits. You choose the amount. We do the work.
Applications: Nov 1–30 · Delivery by Jan 15, 2027
WHY WE'RE DOING THIS
Good marketing shouldn't depend
on who has access to capital.
I started DigiStrat five years ago with a goal: grow the business enough to give real marketing support to women-led, queer-led and minority-owned businesses and charities — the people who are too often shut out of funding, networks and the kind of help bigger companies take for granted.
Pay What You Can November is a step toward that. Every spot is real, hands-on work from our team, sized to what you’re able to pay. And every spot sponsored by our wider community helps someone else get started.
— Rejini Jacob, Founder of DigiStrat
This is for you if…
- Your business, charity or nonprofit is women led and/or queer led
- You have fewer than 5 staff
- Marketing help has felt out of reach at full price
- You’re ready to share logins and answer a few questions so we can get to work
This isn't for you if…
- Your business can comfortably pay standard rates. Please ask us about our regular packages or sponsor a spot instead
- You’re a larger company, franchise or agency
- You’ve already claimed a spot for this business
- You need a website build, full SEO audit or ad campaign (see what’s not included below)
WHAT YOU GET
You choose what you pay. Here's
what each amount covers.
Every level is real, done-for-you work. Pick the level that fits your budget today, and we’ll
take it from there.
QUICK WIN
$25–99
- Google Business Profile tune-up (reg. $300)
- Review QR code kit (reg. $150)
- Social bio and profile cleanup (reg. $300)
- 30-minute strategy call (reg. $125)
DOUBLE WIN
$100-249
- Any two quick wins (reg. up to $750)
- Google Analytics 4 + Search Console setup (reg. $750)
MOST POPULAR
GET FOUND LOCALLY
$250–449
- Google Business Profile optimization
- Listings on the top 5 sites
- GA4 + Search Console setup
- Review QR code kit
BUNDLE + STRATEGY
$450+
- A 60-minute strategy session
- A written 90-day action plan
Not included in pay what you can
Full SEO audits, full keyword research, ad management, website builds and content writing.
Need one of these? Everyone who applies gets 20% off these services when booked by December 31.
HOW IT WORKS
Four simple steps.
01
Apply
Fill in the short form below any time between November 1 and 30.
02
Hear back in 48 hours
We review every application personally and confirm your level and start date.
03
Pay & share access
Pay your chosen amount and share the login details. Work begins once payment clears.
04
We deliver
Your work is done by January 15, 2027, with a short walkthrough of what we did.
OUR PARTNER: DRAWBRIDGE
Turn audience attention into business growth.
You’ve worked hard to get people’s attention. Give them a place to take the next step.
Through our partnership with Drawbridge, you can create branded landing pages and campaigns that turn clicks into leads, meaningful insights, and revenue, all from one platform.
Think beyond the link in your bio. Build an experience that helps your audience connect with your business and take action.
BUILT ON TRUST
This works on the honour system.
We’ll never ask you to prove who you are. We trust you to tell us about your business and what you can afford.
If your business can comfortably pay our standard rates, please leave these spots for those who can’t. You can still support the campaign by sponsoring a spot.
Applications: Nov 1–30 · Delivery by Jan 15, 2027
Sponsor a spot
Established business or ally? Fund marketing for a women-led or queer-led business that couldn’t otherwise afford it. Sponsors are thanked on our site and socials (or stay anonymous, your choice).
$250
$500
APPLY FOR A SPOT
Tell us about your business.
It takes about 5 minutes. We read every application and reply within 48 hours.
The fine print
- Limited to 20 spots, one per business.
- Every application is reviewed. Approval isn’t automatic, and we may decline applications that don’t fit the criteria.
- Payment is due before work begins. No refunds once work has started.
- Each level includes one round of revisions. Extra work is billed at our standard rates.
- You keep ownership of all your accounts and logins.
- Prices are in CAD. HST is added where applicable.
- Applications close November 30, 2026. All work is delivered by January 15, 2027.
Questions
Do I need to prove I'm part of these communities?
No. We never ask for proof of identity. We trust you to self-identify honestly.
What if I can only pay $25?
That’s exactly what the Quick win level is for. Pick one service and we’ll do it well.
What happens after November?
Nothing is automatic. If you’d like ongoing help, we’ll share a discounted monthly option when we deliver your work.
What if the spots fill up?
Join the list below and you’ll be first to hear about our next community offer.
