NOVEMBER 2026 · PAY WHAT YOU CAN

Marketing that meets you where you are.

For the whole month of November, DigiStrat is offering pay-what-you-can digital marketing to women-led and 2SLGBTQIA+-led small businesses, charities and nonprofits. You choose the amount. We do the work.

Applications: Nov 1–30 · Delivery by Jan 15, 2027

WHY WE'RE DOING THIS

Good marketing shouldn't depend
on who has access to capital.

I started DigiStrat five years ago with a goal: grow the business enough to give real marketing support to women-led, queer-led and minority-owned businesses and charities — the people who are too often shut out of funding, networks and the kind of help bigger companies take for granted.

Pay What You Can November is a step toward that. Every spot is real, hands-on work from our team, sized to what you’re able to pay. And every spot sponsored by our wider community helps someone else get started.

— Rejini Jacob, Founder of DigiStrat

This is for you if…

  • Your business, charity or nonprofit is women  led and/or queer led
  • You have fewer than 5 staff
  • Marketing help has felt out of reach at full price
  • You’re ready to share logins and answer a few questions so we can get to work

This isn't for you if…

  • Your business can comfortably pay standard rates. Please ask us about our regular packages or sponsor a spot instead
  • You’re a larger company, franchise or agency
  • You’ve already claimed a spot for this business
  • You need a website build, full SEO audit or ad campaign (see what’s not included below)

WHAT YOU GET

You choose what you pay. Here's
what each amount covers.

Every level is real, done-for-you work. Pick the level that fits your budget today, and we’ll
take it from there.

QUICK WIN

$25–99

Choose one:
  • Google Business Profile tune-up (reg. $300)
  • Review QR code kit (reg. $150)
  • Social bio and profile cleanup (reg. $300)
  • 30-minute strategy call (reg. $125)

DOUBLE WIN

$100-249

Choose one:
  • Any two quick wins (reg. up to $750)
  • Google Analytics 4 + Search Console setup (reg. $750)

MOST POPULAR

GET FOUND LOCALLY

$250–449

The full bundle (reg. $2,500):
  • Google Business Profile optimization
  • Listings on the top 5 sites
  • GA4 + Search Console setup
  • Review QR code kit

BUNDLE + STRATEGY

$450+

Everything in Get Found Locally, plus (reg. $3,000+):
  • A 60-minute strategy session
  • A written 90-day action plan

Not included in pay what you can

Full SEO audits, full keyword research, ad management, website builds and content writing. 

Need one of these? Everyone who applies gets 20% off these services when booked by December 31.

HOW IT WORKS

Four simple steps.

01

Apply

Fill in the short form below any time between November 1 and 30.

02

Hear back in 48 hours

We review every application personally and confirm your level and start date.

03

Pay & share access

Pay your chosen amount and share the login details. Work begins once payment clears.

04

We deliver

Your work is done by January 15, 2027, with a short walkthrough of what we did.

OUR PARTNER: DRAWBRIDGE

Turn audience attention into business growth.

You’ve worked hard to get people’s attention. Give them a place to take the next step.

Through our partnership with Drawbridge, you can create branded landing pages and campaigns that turn clicks into leads, meaningful insights, and revenue, all from one platform.

Think beyond the link in your bio. Build an experience that helps your audience connect with your business and take action.

BUILT ON TRUST

This works on the honour system.

We’ll never ask you to prove who you are. We trust you to tell us about your business and what you can afford.

If your business can comfortably pay our standard rates, please leave these spots for those who can’t. You can still support the campaign by sponsoring a spot.

Applications: Nov 1–30 · Delivery by Jan 15, 2027

Sponsor a spot

Established business or ally? Fund marketing for a women-led or queer-led business that couldn’t otherwise afford it. Sponsors are thanked on our site and socials (or stay anonymous, your choice).

$250

Funds a double win

$500

Funds a full bundle

APPLY FOR A SPOT

Tell us about your business.

It takes about 5 minutes. We read every application and reply within 48 hours.

    Who is this submission for? *



    Applying for yourself? Enter your business name. Sponsoring another business? Enter their business name, or type “Paying it forward” if you would like DigiStrat to choose the recipient.

    Optional. Leave blank if you are paying it forward or do not have this information.

    How is the business receiving support led?

    Self-identify; no proof needed. Applicants: select all that apply. Sponsors: complete this only if known, or leave blank when paying it forward.



    Which level are you applying for or sponsoring? *


    Tell us what your business—or the business you are sponsoring—needs help with. If you are paying it forward, type “Please allocate my sponsorship where it is needed.”

    Describe the business and who it serves. If you do not have a specific recipient, type “Paying it forward.”

    The information you share will be used by DigiStrat to review and respond to your application or sponsorship enquiry.

    The fine print

    • Limited to 20 spots, one per business.
    • Every application is reviewed. Approval isn’t automatic, and we may decline applications that don’t fit the criteria.
    • Payment is due before work begins. No refunds once work has started.
    • Each level includes one round of revisions. Extra work is billed at our standard rates.
    • You keep ownership of all your accounts and logins.
    • Prices are in CAD. HST is added where applicable.
    • Applications close November 30, 2026. All work is delivered by January 15, 2027.

    Questions

    Do I need to prove I'm part of these communities?

    No. We never ask for proof of identity. We trust you to self-identify honestly. 

     

    That’s exactly what the Quick win level is for. Pick one service and we’ll do it well.

    Nothing is automatic. If you’d like ongoing help, we’ll share a discounted monthly option when we deliver your work.

     

    Join the list below and you’ll be first to hear about our next community offer.